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The Makings of a Magazine, Part One


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The Submission Process and Piles of Proposals
Knitting Magazine Swatches

Proposals cover a table in preparation for planning an issue.

Kara Gott Warner first joined the Annie’s team in 2008 as knitting book editor, and then in 2010 signed on as executive editor of Creative Knitting and Annie’s knitting publications. In this first of a three-part series on the makings of a magazine, Kara shares the steps to a design submission that stands out.

Maybe you have an amazing design that you’d like to submit to a knitting magazine, but you have no idea where to start.This is your lucky day because this article will explain step-by-step the ins and outs of what it takes to submit a proposal and how you can get yours placed on the top of the pile!

Let’s start with the bare bones “anatomy” of the design proposal and take a look at exactly what impresses an editor when reviewing a presentation. The following are what I like to call my “Fab Five” items that should be in every proposal. The process should not be like brain surgery, but it’s important to invest your time in creating the best presentation you can if you’d like your design to be considered.

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